UConn Rudd Center for Food Policy and Health

Public health experts raise concerns that extensive exposure to advertising for calorie-dense nutrient-poor food negatively influences adolescents’ diets, but few studies have explored how food advertising affects children over age 12. This study examines adolescents’ attitudes about highly targeted unhealthy food brands and assesses the hierarchical relationship between TV exposure, intermediary measures of advertising effects, and healthy and unhealthy food consumption.

Full citation: Harris J, Sacco S, Fleming-Milici F. TV exposure, attitudes about targeted food ads and brands, and unhealthy consumption by adolescents: Modeling a hierarchical relationship. Appetite. 2022, ISSN 0195-6663, https://doi.org/10.1016/j.appet.2021.105804.